Rachel Janfaza

Founder of Up and Up Strategies specializing in research on Generation Z trends, political behavior, and youth engagement. She conducts strategic analysis and consulting on emerging political and social movements among younger demographics.

About

Rachel Janfaza is a researcher and strategist focused on understanding Generation Z political behavior and trends. As the founder of Up and Up Strategies, she provides insights and consulting services on how younger generations engage with politics, social issues, and cultural movements. Her work involves analyzing voting patterns, political preferences, and social activism among Gen Z populations, helping organizations and campaigns understand and connect with this demographic.