About this podcast

In this inspiring video, Saeju Jeong, the Co-founder and CEO of the $10 Billion consumer-led healthcare startup Noom, shares profound advice for future entrepreneurs. Having come from humble beginnings in a small South Korean fish town, dropping out of university, and arriving in the U.S. at 23 with nothing, Saeju's journey is a testament to resilience and vision. He emphasizes the crucial need for aspiring founders to deeply understand their 'why' before launching a company, stressing that a mission-driven approach is essential for navigating challenges. Saeju also discusses the importance of a 'test and learn' culture for achieving product-market fit, the power of networking with successful, positive-minded individuals, and the non-negotiable role of discipline and long-term thinking in entrepreneurial success. He provides insights into his personal habits, including exercise, meditation, and healthy stress management, illustrating how a disciplined lifestyle aligns with Noom's philosophy for personal and business growth. This video is the second part of a series from EO (Entrepreneurship & Opportunities), dedicated to highlighting inspiring entrepreneurial stories worldwide.