About this podcast

Join EO for an insightful interview with Matt Martin, the visionary founder of Clockwise, a revolutionary AI scheduling and calendar automation tool that has transformed productivity for over 40,000 organizations, including industry giants like Netflix, Uber, and Pinterest. In this second part of the discussion, Matt delves deep into key strategies for monetizing a SaaS business, providing invaluable advice for founders on how to effectively sell their software and scale their ventures. Learn about the critical distinctions between consumer and business monetization models, the importance of understanding your buyer, and the non-static nature of product-market fit. Matt shares his experiences from Clockwise's journey, offering candid lessons on when to introduce monetization, the evolution of pricing tiers (free, personal, team, enterprise), and common pitfalls to avoid for sustainable growth. Discover how to optimize workflows and drive revenue in the competitive SaaS landscape.