About this podcast

In this compelling episode of The Deal, co-hosts Alex Rodriguez and Jason Kelly sit down with legendary former WNBA player and current Seattle Storm co-owner, Sue Bird. Dive into Bird's remarkable journey from a decorated athlete to a powerful force in the business world, as she discusses building her media empire, investment portfolio, and the meteoric rise of women's sports. Discover the strategic thinking behind her company Togethxr, the viral 'Everyone Watches Women’s Sports' t-shirt, and how timing plays a crucial role in her major decisions both on and off the court. This conversation offers a unique look into the business case for women's sports, the impact of social media, and Bird's transition from an iconic player to a savvy entrepreneur shaping the future of athletic enterprise.