About this podcast

Dive deep into the audacious world of sports and entertainment deals with Mark Shapiro, President and COO of Endeavor and TKO. In this engaging episode of 'The Deal' with Alex Rodriguez and Jason Kelly, Shapiro unravels the intricate details behind the monumental merger of Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE) into the publicly traded TKO Group Holdings. Discover his visionary leadership, from his influential days at ESPN greenlighting iconic shows and hiring Stephen A. Smith, to his current role reshaping the landscape of sports and media. Shapiro shares insights into navigating turbulent media environments, the art of deal-making, and his focus on fostering talent. This episode offers a rare glimpse into the strategies, challenges, and 'impossible' feats that define modern entertainment business.